Benchmark assignment: sustainability initiatives part 5

Resource: Script and Storyboard template

Determine who, inside and outside the organization, is essential in the success of your initiative.

Identify partnerships that can be formed between organizations to foster collaboration or healthy competition.

Strategize how to engage patients and their friends or family to participate in your initiative (directly or indirectly).

Identify community leaders who can use power and influence to further the initiative on your behalf.

Write a 90- to 175-word script for a 30- to 60-second online advertisement that promotes your sustainability initiative, advocates for sustainable health care practices, and invites the community to action. Include a storyboard that outlines the advertisement.

Design four social media posts in the platform of your choosing that promotes your initiative and invite the community to get involved.

Note/Assignment detail: this is considered to be a benchmark assignment.

assignment you will have 3 task:

1. Script for Online Advertisement 
   • Write a 90- to 175-word script for a 30- to 60-second online advertisement that promotes your sustainability initiative, advocates for sustainable health care practices, and invites the community to action. You are writing a script (text only) for a video. You DO not have to create a live video. USE THE TEMPLATE, first column.
2. Storyboard for Online Advertisement.  
   • Include a storyboard that outlines the advertisement. You are including images and pictures that you would see if you created the video. USE THE TEMPLATE, second column.
3. Social Media Posts 
   • Design four social media posts in the platform of your choosing that promotes your initiative and invite the community to get involved. You are creating 4 social media post. You do not have to actually “post” to social media.  You just have to create a post.  Just specify which platform(twitter, facebook, etc) and include the text within the assignment document.